Growth strategy
Marketplace apps vs your own order link
Uber Eats, DoorDash and Rappi bring discovery. Habah is your owned channel — no food commission, your customer data, your repeat orders. Most restaurants use both on purpose.
Hybrid model (recommended)
- Marketplace: new customers who search inside the app.
- Habah link: regulars, Instagram bio, Google Business, WhatsApp, flyers.
- Never pay two platforms for the same loyal customer if you can steer them to your link.
When marketplaces win
Launch in a new area, low brand awareness, or when you need their ads and logistics bundle. You pay commission on those orders — budget it as marketing spend.
When your Habah link wins
Zero Habah commission on food; you keep the relationship. Subscription is $0 / $14.99 / $29 by order volume — see order limits guide.
Make it work together
- Receipt or bag sticker with your Habah URL for marketplace customers.
- Match menu prices carefully — large gaps anger customers who compare.
- Use marketplaces less on items you promote heavily on your own link.
Strategy FAQ
- Does Habah replace Uber Eats?
- No — it replaces GloriaFood-style ordering sites. Marketplaces are a separate channel.
- Is this about delivery fees?
- Only at a high level. Courier pricing detail is in our delivery options guide.